Creative Content & Media
The Challenge
StyleAura Fashion, a growing e-commerce brand, approached DoFixes with a pressing concern: despite good products, their content wasn’t converting into sales.
Low engagement on social media — their Instagram posts barely reached 300 impressions, with minimal interaction.
Weak product visuals — inconsistent photography made the catalog look unprofessional.
Lack of brand voice — copywriting was generic and failed to connect with their audience.
No SEO content strategy — blogs were absent, leaving them invisible in search engines.
High ad spend with low ROI — creatives used in ads weren’t compelling enough to drive conversions.
The marketing head said: “We knew we had potential, but our content didn’t reflect our brand’s value.”
Our Solution: DoFixes Approach
We built a content-first growth strategy tailored to StyleAura’s audience and brand identity:
Social Media Content
Designed a 3-month content calendar with themed posts, reels, and stories.
Produced engaging short-form videos highlighting behind-the-scenes, new arrivals, and styling tips.
Product Photography & Video Editing
Conducted a professional photoshoot to standardize product visuals.
Edited high-quality promo videos optimized for Instagram Reels & TikTok.
Copywriting & Brand Messaging
Created a brand tone guide for consistent messaging.
Wrote compelling ad copies, product descriptions, and call-to-actions that resonated with their target buyers.
SEO-Optimized Content
Published 8 long-form blogs targeting fashion keywords (e.g., “summer styling tips”, “sustainable fabrics”).
Applied on-page SEO — meta descriptions, alt tags, keyword clustering.
Infographics & Presentations
Designed visually appealing infographics to showcase trends and product highlights for campaigns.
The Results (Within 20 Weeks)
The impact of the new content strategy was immediate and measurable:
📈 Instagram engagement grew by 220% — reels averaged 15k+ views.
📸 Product visuals upgrade increased conversion rate by 32% on the website.
📝 8 blogs ranked on page 1 of Google, driving 25% more organic traffic.
💰 Ads using the new creatives achieved 2.8x ROAS, compared to 1.4x earlier.
🎯 Stronger brand identity boosted follower trust and repeat purchases.
Conclusion
DoFixes helped StyleAura Fashion transform its content from “average visuals” into a strategic growth engine. By combining creative design, SEO-driven content, and performance-focused media, we delivered content that not only looked good but also drove engagement, conversions, and revenue.